Freakonomics is a segmented adaptation of the book by the same name, by Steven Levitt and Stephen Dubner about incentives-based thinking. The film presents segments to examine the theories of human behaviour and data mining presented in the book through case studies. Subjects include: the influence a person’s name has on their personal and social development; corruption in an honor-bound sport such as sumo wrestling; what alleged factors lead to a statistical reduction in crime rates in the United States during the 1990s; and a school experiment to see if cash payments could incentivise students to get good grades. Through these examples and others, the film exposes the problems with data-driven economic incentive models, and the society obsessed with quantitative measuring and data, rather than a focus on quality of outcomes or even what the outcomes are.

Jesus Camp follows several young children as they prepare to attend an event called ‘Kids on Fire,’ a Christian summer camp run by Becky Fischer. Through interviews with Fisher, the children, and others, Jesus Camp illustrates the unswerving belief of the faithful—a housewife and home-schooling mother tells her son that creationism has all the answers; footage from inside the camp shows young children weeping and wailing as they promise to stop their sinning; child after child is driven to tears. These scenes are contrasted with clips from another Christian radio host who is appalled by such happenings. Are these children being brainwashed?