44:50While advertising is clearly a visible component of the corporate system, perhaps even more important and pervasive is the often-invisible partner—the public relations industry. Toxic Sludge Is Good For You illuminates this hidden sphere of the corporatocracy, examining the way in which the management of public discourse has become central to how society has been usurped and is controlled by political and economic elites. The film tracks the development of the PR industry from its early efforts to win popular support for World War I, to the role of crisis management in controlling damage to the corporate image, while analysing the tools PR people use to manipulate public perceptions.
31:01Mainstream media regularly uses public opinion polls in the reporting of news and political analytics. But how do media outlets report polls and to what end? In this interview, author and academic Justin Lewis demonstrates the way in which polling data is used by the media to not just reflect what populations supposedly think, but instead to construct public opinion itself.
43:02Everybody who has survived adolescence knows what a scary, tumultuous, exciting time it is. But if we use memories of our experiences to guide our understanding of what today's girls are living through, we make a serious mistake. Girls are living in a new world. Reviving Ophelia is a call from Dr. Mary Pipher, a psychologist who has worked with teenagers for more than a decade. She finds that in spite of the women's movement, which has empowered adult women in some ways, teenage girls today are having a harder time than ever before because of higher levels of violence and sexism in the culture. The current crises of adolescence--frequent suicide attempts, dropping out of school and running away from home, teenage pregnancies in unprecedented numbers, and an epidemic of eating disorders--are caused not so much by "dysfunctional families" or incorrect messages from parents as by our media-saturated, image-obsessed culture.
53:48What stories do contemporary music videos tell about girls, women, boys, men, sexuality and gender? What are the cultural values portrayed? And from whose perspective? Dreamworlds encourages viewers to consider how these narratives shape individual and cultural attitudes about sexuality. Illustrated with hundreds of examples, the film accounts both the continuing influence of music videos and how popular culture generally filters the identities of young men and women through a narrow and dangerous set of myths about sexuality and gender; asking viewers to re-look at the images that have been normalised and meanings taken for granted throughout popular culture...
41:56Consumer capitalism dominates the economy, politics, and culture of our age, despite a growing trove of research showing that it is a failed system. In this illustrated presentation, media scholar Justin Lewis makes a compelling case that capitalism can no longer deliver on its myth of the dream and its promise to enhance the quality of life. He argues that changing direction will require changing our media system and our cultural environment, as capitalism has become economically and environmentally unsustainable. This presentation explores how the media and information industries make it difficult to envision other forms of life by limiting critical thinking and keeping us locked in a cycle of consumption, and shows us that change will only be possible if we take culture seriously and transform the very way we organise our media and communications systems.
29:46If a key indicator of the health of a democracy is the state of its media, the United States is in deep trouble. In Rich Media, Poor Democracy, renowned media experts Robert McChesney and Mark Crispin Miller explore how the façade of a diverse mainstream media is in fact a system characterised by a handful of powerful corporations which leads to homogenisation and centralisation. Through numerous examples, we see how journalism has been compromised by business power and how conglomerates such as Disney, Sony, Viacom, News Corp, and AOL Time Warner produce a system of news that is high on sensationalism and low on information. This film suggests that unless citizen activism can reclaim the commons, this corporate system will be characterised by a rich media spectacle and an ever impoverished democracy.
53:53Tough Guise
Tough Guise -- Violence, Media and the Crisis in Masculinity examines the relationship between the images pervasive in popular culture, and the construction of so-called masculine identities from them.