Public Figure
Public Figure is a measured exploration of this culture's obsession with social media, exemplified through the lives of several Instagram "influencers." The film invites the viewer to question how much of what we see online is real or delusion, while slowly, the "influencers" themselves reveal the extent to which they've completely commodified their lives into enterprises, as giant advertising engines, while also touching on the personal impacts of screen culture addiction. These commentaries are contrasted by views from clinical psychologists and counsellors, whom also question the long term effects of social media culture. While some figures use their commodified lives to inspire, promote a cause, or market their business, all in all, each and every "influencer" is wittingly or unwittingly part of a multi-billion dollar advertising engine that spends more money on marketing than education in the United States. Instagram advertisers will spend $2.38 billion on "influencers" in 2019. Public Figure asks us to reflect on our personal social media use, while questioning how society perceives reality.
Pornland
Pornography has moved from the outskirts of society into the very mainstream of this culture in over less than a span of a generation. From MTV to Internet pornography everywhere, pop culture industries continue to bombard all of us with sexualised images of idealised women and men that jump off the screen and go straight into our lives, profoundly shaping our identity, the ideas and acceptability of body image, and our most intimate relationships. In this video essay, based on the book of the same name, leading scholar and activist Gail Dines argues that the dominant images and stories disseminated by the porn industry, produce and reproduce a system that perpetuates social inequality and encourages violence against women at its very core. In direct opposition to the claims that pornography has delivered a more liberated, equitable and edgy sexuality, Pornland reveals a mass-produced vision of sex that is profoundly sexist, destructive and pervasive in this culture—a world that severely limits and undermines our collective ability to live authentic, truly equal relationships, free of systemic violence and degradation.
YouTube, owned by Google, has become one of the most powerful online media platforms in the world, fast to be replacing the viewership of television with over 30 billion hours watched per month in 2017. Young people flock to the platform in the hopes of fame and fortune, which comes for a select few, but not all, hence the allure to 'make it.' YouTube celebrities are now mainstream celebrities. The result is troves competing to live their lives as monetised open-wounds for the corporate platform, constantly pleading for subscribers, attention and engagement, all at the hands of Google, its secret algorithms, and the screen culture of spectacle, pornography, and targeted advertising. On both sides of the screen, the treadmill is all about keeping the ad dollars constantly rolling. YouTube, YouTubers and You offers a glimpse into this new media and advertising world, pondering how this culture may continue to undermine our future media and informational landscape. What sort of people and world is this culture creating and perpetuating?
In the race towards modernity, amongst the buzz and jitter of technological innovation and the rapid growth of cities, silence is now quickly passing into legend. Beginning with an ode to John Cage's seminal silent composition 4' 33", the sights and sounds of this film delicately interweave with silence to create a contemplative experience that works its way through frantic minds and into the quiet spaces of hearts. As much a work of devotion as it is documentary, In Pursuit of Silence is a meditative exploration of our relationship with silence, sound, and the impact of noise on our lives.
This short video explores how the online world has overwhelmingly become the popular outlet for public rage by briefly illustrating some of the many stories of everyday people which have suddenly become public enemy number one under the most misunderstood of circumstances and trivial narratives. With the web acting like a giant echo-chamber, amplifying false stories and feeding on the pent-up aggression of the audience watching the spectacle, The Outrage Machine shows how these systems froth the mob mentality into a hideous mess, as a good example of where the spectacle goes and how its intensity has to keep ratcheting up in order maintain the audience attention, in a culture of dwindling attention spans, distraction and triviality.
There are billions of people increasingly glued to 'smartphones' and consumed by the seemingly endless spectacle of 'social media.' But why? Reporter Hilary Andersson seeks to answer this question by tracking down insiders who reveal how social-media companies have deliberately developed habit-forming technology to get people addicted. Former Facebook manager, Sandy Parakilas, tells us the "goal is to addict you and then sell your time." Likewise, Leah Pearlman, the co-creator of the renowned 'Like' button, warns of the dangers of social-media addiction. Through these voices, and many others, Andersson shows how behavioural science is profoundly used by tech companies to keep people endlessly checking their phones, to the end of huge profits.
In recent years, nature conservation has become a booming business where huge sums of money change hands, and endangered species become exotic financial products. Banking Nature, delves into this hidden world of so-called environmental banking, where huge corporations such as Merrill Lynch and JP Morgan Chase buy up the land and habitat of endangered species, and then sell them in the form of shares. Companies that inevitably harm the environment are then obliged to buy credits to offset the damage that they have caused. In Uganda, we meet men who measure trees to determine how much carbon they store and then a banker from the German firm that sells the resulting carbon credits. In Brazil, the steel giant Vale destroys the rainforest, replaces it with a monocrop tree plantation, and reaps the benefits of environmental credits as if the rainforest was still standing. Banking Nature posits that we disallow the same corporate criminals responsible for the global financial crisis from turning what's left of the natural world into their final corrupt commodities market.
Sugar Coated investigates a once secret public relations campaign, dating back to the 1970s, where the sugar industry deflected threats to its multi-billion dollar empire from scientific research emerging implicating processed sugar with adverse health effects. In order to continue sweetening the world's food supply, thus securing continued profits, the sugar industry turned to the very same deceptions and tactics lifted from the tobacco industry. Using big sugar's own internal documents on this strategy, Sugar Coated reveals the well-oiled tricks of the trade to confuse the public about what is really driving the global pandemic of obesity, diabetes, and heart disease. Will we be fooled again?