Films about consumerism
Combining graphs and other visual examples in animation, this short film goes through the issues surrounding the collapse of industrial civilisation—by collating the interconnectedness of energy depletion, carrying capacity, population growth, peak natural resource extraction, and other issues with the problems of exponential economic growth on a finite planet. Can this current way of life continue? The film takes us through these problems and also examines some of the many flaws inherent in some proposed solutions, such as ‘change-by-personal-consumer-choice’, or the vague belief in technology as the deus ex machina to save the day. These serious problems need serious solutions and require a radical rethinking of this current way of life that cannot continue indefinitely. Time is short…
InRealLife asks: What exactly is the Internet and what is it doing to our children? Taking us on a journey ranging from the bedrooms of British teenagers to the explosive world of Silicon Valley, filmmaker Beeban Kidron suggests that rather than the promise of free and open connectivity, young people are increasingly ensnared in a commercial world. And as this is explained, InRealLife asks if we can afford to stand by while our children, trapped in their 24/7 connectivity, are being outsourced to the web.
The Illusionists examines how global advertising firms, mass media, and the beauty, fashion, and cosmetic-surgery industries have together colonised the way people all around the world define beauty and see themselves. Taking us from Harvard to the halls of the Louvre, from a cosmetic surgeon’s office in Beirut to the heart of Tokyo’s Electric Town, The Illusionists shows how these industries saturate our lives with narrow, Westernised, consumer-driven images of so-called beauty that show little to no respect for biological realities or cultural differences. Featuring voices from prominent sociologists, magazine editors, scientists, artists, and activists, The Illusionists documents a truly global phenomenon, with hegemonic results.
Robert Beckford visits Ghana to investigate the hidden costs of rice, chocolate and gold and why, 50 years after independence, a country so rich in ‘natural resources’ is one of the poorest in the world. He discovers child labourers farming cocoa instead of attending school and asks if the activities of multinationals, the World Bank and International Monetary Fund have actually made the country’s problems worse…
As high-technology permeates further into the industrialised world, manufacturers will go to any lengths to get the raw materials to make their gadgets. Coltan from the Congo is one such rare ingredient. Few in the west know where their gadgets come from and that in the middle of Africa much human suffering is created in the pursuit of “technological advancement”…
We tend to think of slavery as one of the points in Colonial History’s dark past—an offence against humanity that was abolished in the 18th century. But slavery is rampant like never before. It’s just that today the slaves are well hidden in plain sight. The global economy has enabled the immense wealth of the West, giving rise to strengthening a sinister market in slaves throughout Africa, Asia, South America, Britain and the United States. This film sets out to discover where slavery is flourishing, why it’s touching all of our lives, and how we can challenge it.
90% of the consumer products are manufactured overseas, delivered by ship. Likewise with individual supplies, assembly parts, and even transportation oil itself. The shipping industry is the core of the globalised economy. Yet this industry remains largely obscure and unquestioned. As modern ships are too large to fit in traditional city harbours, they’ve moved out of the public eye, behind extensive barriers and security check points. Freightened: The Real Price of Shipping aims to open up this hidden world. What pulls the strings in this multi-billion dollar global business? To what extent does it control policy makers? How does it affect the environment above and below the water-line? And what’s life like for modern seafarers? Through journeys over many oceans, Freightened is an investigation the hidden machinations of globalised shipping, revealing its ubiquitousness but fragility, consequences and future.
All Watched Over By Machines Of Loving Grace is a series of films about how this culture itself has been colonised by the machines it has has built. The series explores and connects together some of the myriad ways in which the emergence of cybernetics—a mechanistic perspective of the natural world that particularly emerged in the 1970s along with emerging computer technologies—intersects with various historical events and visa-versa. The series variously details the interplay between the mechanistic perspective and the catastrophic consequences it has in the real world.
China’s factories provide low cost products such as computers and cars to the rest of the world, but the real cost is high with heavy air pollution, contaminated waterways, decimated land, terrible working conditions, widespread cancer and incidences of deaths. China’s Dirty Secrets travels across the country to follow workers at factories that assemble computers, then to e-waste dumps, and finally an industrial incinerator burning medical waste, all showing first-hand the extensive environmental impacts of so-called “economic growth.”
Generation M looks at misogyny and sexism in mainstream media, exploring how negative definitions of femininity and hateful attitudes toward women get constructed and perpetuated throughout popular culture. The film tracks this across a broad and disturbing range of media phenomena: from the hyper-sexualization of commercial products aimed at girls, to the explosion of violence against women in video games aimed at boys; from the hysterical sexist rants of popular hip-hop artists and talk-radio shock-jocks, to the continually harsh, patronizing caricature of women found in virtually every area of media. Generation M posits the consequences of misogyny in all of its forms, showing that when we devalue more than half the population based on gender, we harm everyone—boys and men, women and girls alike.
Despite decades of environmental impacts and campaigning for bans and other regulations, the plastic industry continues to expand. From 1990 to 2010 alone, production of plastics more than doubled. Fracking has provided cheap natural gas which is also driving down the cost of making plastic. The United States is now one of the world’s largest plastic producers, and industry is investing tens of billions of dollars in new plastic plants. By 2050, it’s estimated that global production of plastic will triple. Alongside, the industry has pushed a greenwashing image of recycling to fend off negative public opinion, and sell more plastic. Plastic Wars examines how this has come to be, using industry documents and former insiders, and presents the urgency of the need for change, now more than ever.
Author and activist Jean Kilbourne analyses the depiction of women in advertising and media by decoding a large array of print and television ads. What is revealed is a torrent of stereotypes; sexist and misogynistic images and messages; laying bare a world of frighteningly thin women in positions of subservience; collectively, the restrictive code of femininity that works to undermine girls and women in the real world. By examining these messages, Killing Us Softly asks us to take advertising seriously, and to think critically about its relationship to sexism, eating disorders, violence against women, popular culture, and contemporary politics.
Following up from The End Of Suburbia, this film examines the rich interplay on the subtle relationships between the energy crisis, neighbourhood gardens and the collapse of the ‘American dream’. Escape From Suburbia outlines potential solutions with interviews from individuals across the world who are brave enough to challenge their communities toward change…
Focusing directly on the world of commercial images, Advertising and the End of The World asks some basic questions about the cultural messages emanating from advertising: Do these messages deliver what they claim—happiness and satisfaction? Can we think about our collective as well as our private interests? And, can we think long-term as well as short-term?
In 1960, NBC aired what is widely considered to be the first reality television show in American broadcast history. Billing itself as a new kind of visual reporting, the show was called Story of a Family, and it purported to document the day-to-day lives of the 10-member Robertson family of Amarillo, Texas. While the show has long since faded from public memory, media scholars and television historians have long recognised its significance as a precursor to the “unscripted programming” that dominates television today. TV Family draws on this history by interviewing several of the children featured in Story of a Family, to offer a fascinating behind-the-scenes account of how the show was made, and what it means to shape culture. Weaving personal anecdotes with commentary from historians and scholars, TV Family reveals the story of how the show’s producers carefully choreographed the way they wanted the family to appear to the American public—all in the name of “authenticity.” The result is an eye-opening look at one of television’s earliest successes in shaping the reality of family life in commercially viable ways.
Advances in technology, global demand and the very essence of the commercial fishing industry itself means that whole species of wild fish are under threat. The species of fish that we eat today are predicted to be in a state of collapse by 2050 — some are already extinct. Overfishing, or even more simply, the commercial fishing industry in general is to blame for this, along with celebrity chefs and ‘exotic’ restaurants; and mass consumer demand in today’s world of globalisation. The End Of The Line documents the concerns and the processes behind commercial fishing and it’s impact on the environment, the climate and the future existence of many species — including our own…
Plastic Planet is an up close and detailed examination of one of the most ubiquitous materials of our age, the plastic age. This controversial and fascinating material has found its way into every facet of our lives, literally. Plastic Planet takes us on a journey around the world, showing that plastics are a threat for human health and the ecosystems of the planet…
Who Pays the Price — The Human Cost of Electronics is a short film that seeks to humanise the largely hidden and anonymous global labour force that enables the ubiquitous technoculture, documenting the harsh conditions in which electronics are made and how this really impacts those people’s lives, and the environment. Toxic chemicals, plastics, and sweat-shop working conditions all contribute to the global machine that disseminates digital technologies, hidden in plain sight. Through direct footage of factory workers, interviews with them and analysis of the conditions, Who Pays the Price asks the question of the viewer, and as a call to action to stop the exploitation and toxification of people and the natural world.
Stupidity sets out to determine whether our culture is hooked on deliberate ignorance as a strategy for success. From Adam Sandler to George W. Bush, from the IQ test to TV programming, to the origins of the word “moron,” this film examines the celebration of dumbing-down in contemporary culture. Featuring opinions and comments from TV personalities to scholars, researchers, and the general public, Stupidity reveals that despite this culture’s extensive access to information and education, it continues to choose and celebrate stupidity and ignorance.
What A Way To Go: Life At The End Of Empire covers the current situation facing humanity globally. It discusses issues such as peak oil, climate change, population overshoot and species extinction, as well as how this situation has developed…
Television has colonised human storytelling—not only has creating and passing on culture been usurped by television and corporate media, today dominant culture is television and corporate media. The Electronic Storyteller outlines these changes and shows the cumulative impacts that television and mass media has on the way we think about ourselves and how we construct views of the world around us. With a focus on the stories of gender, class, and race, The Electronic Storyteller delivers an analytical framework to understand the pervasive forces behind what is at stake in the new world of saturated media and controlled imagery…
Filmmaker Darryl Roberts goes on a five year journey to examine this culture’s burgeoning obsession with physical beauty and perfection, showing how increasingly unattainable images contribute to the rise in low self-esteem, body dismorphia, and eating disorders for young women and girls who also happen to be the beauty industry’s largest consumers. In almost 40,000 media messages a year, young people are being told that unless you look like supermodels and rock stars, you’re not good enough for anyone. In 2004 alone, people across the United States spent $12.4 billion on cosmetic surgery. America the Beautiful explores why these people are spending so much money to cover up their discontent that is mainly driven by advertising. What are the true costs of this culture’s obsession with youth, plastic notions of beauty, and impossibly slender physiques? Who actually benefits from this high-priced journey towards a fake ideal, and does it justify an entire nation’s psychosis?
Recorded by over 100 media activists, this film tells the story of the enormous street protests in Seattle, Washington in November 1999, against the World Trade Organisation summit. Vowing to oppose—among other faults—the WTO’s power to arbitrarily overrule nations’ environmental, social and labour policies in favour of unbridled corporate greed, thousands of people from all around the United States came out in force to stop the summit. Against them was a brutal police force and a hostile media. This Is What Democracy Looks Like documents the struggle, as well as providing a narrative to the history of success and failure of modern political resistance movements.
Culture Jam documents a movement against advertising and the repurposing of commercial messages by following pranksters and subversive artists as they hijack, subvert and reclaim corporate media space in the battle of public ‘mind-share’ dominated by the consumer culture. Stopping in San Francisco, New York’s Times Square and other parts of the United States, Culture Jam documents some jamming in action—armed with everything from DIY anti-ad stickers, custom neon, to the art of performance and guerilla film screenings—to illustrate just some of what people can do to push back against the saturation of commercial media messages in public space.
Fashion Victims looks at the real cost of cheap clothes from the conditions of sweat shops in Bangladesh. On 24th April, 2013 more than a thousand people were killed when an eight storey building collapsed in the heart of Bangladesh’s capital, Dhaka. The collapse of Rana Plaza turned the world’s attention to the shocking conditions workers in the country’s clothing industry are forced to endure. In recent years, Australian companies have flooded into Bangladesh to take advantage of lax labour laws and the lowest wages in the world, paid to the predominantly young, female workers in the factories.
We live in a world of screens. The average adult spends the majority of their waking hours in front of some sort of screen or device. We’re enthralled, we’re addicted to these machines. How did we get here? Who benefits? What are the cumulative impacts on people, society and the environment? What may come next if this culture is left unchecked, to its end trajectory, and is that what we want? Stare Into The Lights My Pretties investigates these questions with an urge to return to the real physical world, to form a critical view of technological escalation driven rapacious and pervasive corporate interest. Covering themes of addiction, privacy, surveillance, information manipulation, behaviour modification and social control, the film lays the foundations as to why we may feel like we’re sleeprunning into some dystopian nightmare with the machines at the helm. Because we are, if we don’t seriously avert our eyes to stop this culture from destroying what is left of the real world.
Each year, legions of ad people, copywriters, market researchers, pollsters, consultants, and even linguists spend billions of dollars and millions of hours trying to determine how to persuade consumers what to buy, whom to trust, and what to think. Increasingly, these techniques are migrating to the high-stakes arena of politics, shaping policy and influencing how Americans choose their leaders. In The Persuaders, renowned media scholar Douglas Rushkoff explores how the cultures of marketing and advertising have come to influence not only what we buy, but also how we view ourselves and the world around us. The Persuaders draws on a range of experts and observers of the advertising and marketing world, to examine how, in the words of one on-camera commentator, “the principal of democracy yields to the practice of demography,” as highly customised messages are targeted to individuals using technology and fine-tuned social engineering techniques.
The 2008 ‘financial crisis’ was a systemic fraud in which wealthy finance capitalists stole trillions of public dollars all over the world. No one was jailed for this massive crime, the largest theft of public money in history. Instead, the rich forced working people across the globe to pay for their ‘crisis’ through punitive austerity programs that gutted public services and repealed workers’ rights. Capitalism Is The Crisis shows and explains this fundamental functioning of the global economy, while visiting protests from around the world against it, revealing revolutionary paths for the future. Special attention is devoted to the current situation in Greece, the 2010 G20 Summit protest in Toronto Canada, and the remarkable surge of solidarity in Madison, Wisconsin.
Steve Jobs: The Man in the Machine is not just another celebratory biographical film about the life of a business man that many around the world grieved in 2011. It’s a full rounded critical examination into the fundamentals of a person revered as an iconoclast, a barbed-tongued tyrant, a business sociopath. The real Steve Jobs is revealed like this through candid interviews from those who had close relationships with him at different stages of his life, including the mother of his child, Lisa, that Jobs refused he had, but named a computer after instead. The film also takes us through the evocative essence of the brand of Apple Computers which has captured the population like zombies, and asks the question: What is the legacy of this industry, and the truth of this kind of person that the culture celebrates so much, completely ignoring the darkness?
Diamond Empire is a two-part series that investigates how an advertising slogan invented by Madison Avenue executives in 1948 has come to define some of the most intimate and romantic rituals and ideals of this culture. The films take apart the myth that “diamonds are forever,” exposing how one white South African family, through a process of monopoly and fantasy, managed to exert control over the global flow of diamonds and change the very way this culture projects the notion of courtship, marriage, and love—an achievement all the more stunning given that diamonds are in fact neither scarce nor imperishable. Zeroing in on how the diamond empire managed to convert something valueless into one of the most coveted commodities in history, these films provide a vigorous investigation into how marketing and consumer culture shape not only global trade and economics, but also our very identities.
Barbie, H&M jeans, everyday corn—just some of the products recalled due to controls on the use of dangerous chemicals as a wave of legal cases over toxicity is calling manufacturing of certain products into question. The Toxins Return follows the trail from field worker, to customs, to the high street shopper—how much can we trust all these products?
Corporations On Trial is a five-part series following just some of the many lawsuits being brought against multinational corporations for war crimes, conspiracy, corruption, assassinations, environmental devastation and payments to terrorists. Such serious charges have forced some of the world’s largest companies to hire high-profile defence lawyers to protect public relations in cases often brought by plaintiffs who are barely literate. These five films reveal a growing anxiety about the power and influence of big business, as many multinational corporations have annual revenues greater than some countries’ national budgets and indeed increasingly hold governments to ransom by their economic power. Around the world, ordinary people are fighting back and asking how many more times their interests should be sacrificed for corporate greed and shareholder profit…
The True Cost is a global investigation into the clothes we wear, the people who make them, and the impact the industry is having on the world. The price of clothing has been decreasing for decades, while the human and environmental costs have grown catastrophically. The True Cost pulls back the curtain on the untold story and asks us to consider, who really pays the price for our clothing?
Having received a tip from an employee at a farm where animals were being abused, including a claim that pigs were being hung by chains and strangled to death as a form of ‘euthanasia,’ the Humane Farming Association (HFA) turns to an undercover investigator going by the name of “Pete.” While wearing a hidden camera, Pete secretly films while he works undercover as a farmhand at Wiles documenting numerous incriminating scenes, including piglets being tossed into crates from across a room, impregnated sows held in pens impeding their ability to move, an unhealthy piglet being hit against a wall to kill it, and a sick sow being hung by a chain from a forklift until it choked to death. Having obtained this evidence, Pete concludes his investigation and quits the job at the farm. In the subsequent trial carried by the HFA, the prosecutors and the defence argue the legality and morality of these practices. The presiding judge describes it as “distasteful and offensive,” however, rules that such are the realities of factory farming…
Modern society loves mobile phones — the selection between different models and gadgets has never been bigger. But the production of this technology has a hidden, dark, bloody side. The main minerals used to produce mobile phones are coming from the mines in the Eastern DR Congo. The Western World is buying these minerals up at a furious rate, financing a bloody civil war which, during the last 15 years, has cost the lives of more than 5 million people. Blood In The Mobile explains the connections between mobile phones and the civil war in the Congo, while technology corporations whitewash the issue to “supply and demand” and claim ignorance…
Almost 50 million tonnes of electronic waste is generated worldwide, every year. A large volume of it is shipped off to Ghana, in West Africa, as “second-hand goods” where electronics are not seen for what they once where, but rather for what they’ve become. Without dialogue or narration, e-Wasteland presents a visual portrait of vast landscapes polluted by electronic waste, shining a light on the endless consumerism of the 1st world; and the real, pervasive, ecological impact of electronic waste worldwide.
YouTube, owned by Google, has become one of the most powerful online media platforms in the world, fast to be replacing the viewership of television with over 30 billion hours watched per month in 2017. Young people flock to the platform in the hopes of fame and fortune, which comes for a select few, but not all, hence the allure to ‘make it.’ YouTube celebrities are now mainstream celebrities. The result is troves competing to live their lives as monetised open-wounds for the corporate platform, constantly pleading for subscribers, attention and engagement, all at the hands of Google, its secret algorithms, and the screen culture of spectacle, pornography, and targeted advertising. On both sides of the screen, the treadmill is all about keeping the ad dollars constantly rolling. YouTube, YouTubers and You offers a glimpse into this new media and advertising world, pondering how this culture may continue to undermine our future media and informational landscape. What sort of people and world is this culture creating and perpetuating?
They spend their days sifting through reams of market research data. They conduct endless surveys and focus groups. They comb the streets, the schools and the malls, hot on the trail of the “next big thing” that will snare the attention of their prey — a market segment worth an estimated $150 billion a year. They are the merchants of cool: creators and sellers of ‘popular culture’ who have made teenagers the hottest consumer demographic…
Several lawsuits have been brought against McDonald’s corporation in that they are knowingly selling food that is unhealthy. Some of the court decisions have stated that consumers would have a claim if they could prove that eating the food every day for every meal is dangerous. So with that, Super Size Me follows film-maker Morgan Spurlock conducting the experiment — he eats only McDonald’s for thirty days, three meals a day, and if asked to super size a meal, he has to say yes. By the end of the thirty days, he will have eaten every single menu item at least once. The film documents the drastic effect on Spurlock’s health, while exploring the fast food industry’s corporate influence, advertising and how it encourages poor nutrition for its own profit…
In Requiem for the American Dream, renowned intellectual figure Noam Chomsky deliberates on the defining characteristics of our time—the colossal concentration of wealth and power in the hands of the few and fewer, with the rise of a rapacious individualism and complete collapse of class consciousness. Chomsky does this by discussing some of the key principles that have brought this culture to the pinnacle of historically unprecedented inequality by tracing a half century of policies designed to favour the most wealthy at the expense of the majority, while also looking back on his own life of activism and political participation. The film serves to provide insights into how we got here, and culminates as a reminder that these problems are not inevitable. Once we remember those who came before and those who will come after, we see that we can, and should, fight back.