Films about dominant culture
All Watched Over By Machines Of Loving Grace is a series of films about how this culture itself has been colonised by the machines it has has built. The series explores and connects together some of the myriad ways in which the emergence of cybernetics—a mechanistic perspective of the natural world that particularly emerged in the 1970s along with emerging computer technologies—intersects with various historical events and visa-versa. The series variously details the interplay between the mechanistic perspective and the catastrophic consequences it has in the real world.
To many in both business and government, the triumph of the self is the ultimate expression of democracy, where power is truly moved into the hands of the people. Certainly the people may feel they are in charge, but are they really? The Century of the Self tells the untold and controversial story of the growth of the mass-consumer society. How is the all-consuming self created, by whom, and in whose interest?
The dominant culture measures itself by the speed of “progress.” But what if this so-called progress is actually driving the physical world towards full-force collapse? Surviving Progress shows how past civilisations were destroyed by progress traps—alluring technologies and belief systems that serve immediate needs, but ransom the future. As the total destruction of the environment accelerates and those in power cling to their power ever more tightly in denial, can this globally-entwined civilisation escape a final, catastrophic progress trap?
By examining the modern culture of industrial civilisation and the persistent widespread violence and environmental exploitation it requires, END:CIV details the resulting epidemic of poisoned landscapes and shell-shocked nations, while further delving into the history of resistance and the prospect of fighting back against such abuse. Detailed is an overview of the environmental movement analogous with the historical whitewashings of the supposedly ‘pacifist’ social struggles in India with Gandhi and Martin Luther King in the United States; the rise of greenwashing and the fallacy that all can be repaired by personal consumer choices. Based in part on ‘Endgame,’ the best-selling book by Derrick Jensen, END:CIV asks: If your homeland was invaded by aliens who cut down the trees, poisoned the water, the air, contaminated the food supply and occupied the land by force, would you fight back?
Author and activist Jean Kilbourne analyses the depiction of women in advertising and media by decoding a large array of print and television ads. What is revealed is a torrent of stereotypes; sexist and misogynistic images and messages; laying bare a world of frighteningly thin women in positions of subservience; collectively, the restrictive code of femininity that works to undermine girls and women in the real world. By examining these messages, Killing Us Softly asks us to take advertising seriously, and to think critically about its relationship to sexism, eating disorders, violence against women, popular culture, and contemporary politics.
By planting a variety of fake celebrity-related stories in the UK media and having tabloid newspapers accept them without corroboration or evidence, Starsuckers navigates through the shams and deceit involved in creating a pernicious celebrity culture, uncovering the real reasons behind the addiction to fame and the corporations and individuals who profit from it.
Did you know that the legal system recognises a corporation as a person? What kind of ‘person’ is it then? What would happen if it sat down with a psychologist to discuss its behaviour and attitude towards society and the environment? Explored through specific examples, this film shows how and why the modern-day corporation has rapaciously pressed itself into the dominant institution of our time, posing big questions about what must be done if we want a equitable and sustainable world. What must we do when corporations are psychopaths?
The myth that humans are superior to all other life forms is a fundamental and unquestioned premise of dominant culture. It is an old historical idea, rooted in colonialism, and is deeply embedded in religion and science. It is one of the root causes for the destruction of the natural world, animal cruelty, war, the extinction of species and other immense problems. The Superior Human? challenges this arrogant and self-destructive ideology; unwinds the myths, using examples and common sense.
Each year, legions of ad people, copywriters, market researchers, pollsters, consultants, and even linguists spend billions of dollars and millions of hours trying to determine how to persuade consumers what to buy, whom to trust, and what to think. Increasingly, these techniques are migrating to the high-stakes arena of politics, shaping policy and influencing how Americans choose their leaders. In The Persuaders, renowned media scholar Douglas Rushkoff explores how the cultures of marketing and advertising have come to influence not only what we buy, but also how we view ourselves and the world around us. The Persuaders draws on a range of experts and observers of the advertising and marketing world, to examine how, in the words of one on-camera commentator, “the principal of democracy yields to the practice of demography,” as highly customised messages are targeted to individuals using technology and fine-tuned social engineering techniques.
Subconscious War is a video essay exploring the influences of media and the culture of violence on reality, and the cultivation of collective values in society. The film contrasts the writings of Aldous Huxley and Neil Postman’s grim assessments; relating the concepts of works such as ‘Brave New World’ and ‘Amusing Ourselves to Death’ to the current cultural influences that foster today—corporate media and indeed media saturation, video games, television, and a pervasive technoculture, for example. What is being created? And what sort of people are being cultivated by this culture? Who benefits?
What if you live in the most destructive culture ever to exist? What if that culture refuses to change? What do you do about it? Derrick Jensen, the author of Endgame responds to these imperative questions and details how industrial civilisation and the persistent and widespread violence it requires is ultimately unsustainable—and what to do about it. Jensen weaves together history, philosophy, environmentalism, economics, literature and psychology to produce a powerful argument that demands attention…
Television has colonised human storytelling—not only has creating and passing on culture been usurped by television and corporate media, today dominant culture is television and corporate media. The Electronic Storyteller outlines these changes and shows the cumulative impacts that television and mass media has on the way we think about ourselves and how we construct views of the world around us. With a focus on the stories of gender, class, and race, The Electronic Storyteller delivers an analytical framework to understand the pervasive forces behind what is at stake in the new world of saturated media and controlled imagery…
They spend their days sifting through reams of market research data. They conduct endless surveys and focus groups. They comb the streets, the schools and the malls, hot on the trail of the “next big thing” that will snare the attention of their prey — a market segment worth an estimated $150 billion a year. They are the merchants of cool: creators and sellers of ‘popular culture’ who have made teenagers the hottest consumer demographic…
Over three programmes David Attenborough travels from Kenya to California to investigate the contesting claims about the current state of our planet. In the first programme he examines the extinction crisis, measuring the disappearance of some species against the mass of life that still remains undiscovered. Then the crisis is explored further by looking at the root causes, where finally, the last programme asks: What are the possible courses of action open to us to sustain the future of life?
The Prize: The Epic Quest for Oil, Money, and Power is an 8-part series based on Daniel Yergin’s book by the same name, that captures the panoramic history of the largest industry in the world and traces it’s changing face over the decades. Each episode in the series focuses on an era of oil, from beginning to today; while examining the connections and ramifications of an industry that literally transformed global political and economic landscapes—while continuing to make its mark…
All over the world, species are going extinct at an extraordinary rate—currently around 250 per day—a scale never before seen. Call of Life investigates the growing threat to Earth’s life support systems from this unprecedented loss of biodiversity by exploring the causes, scope, and potential effects of this mass extinction. The film also looks beyond the immediate causes of the crisis to consider how our cultural and economic systems, along with deep-seated psychological and behavioral patterns, have allowed this situation to develop and be reinforced, and even determine our response to it. Call of Life tells the story of a crisis not only of nature, but also of human nature; a crisis more threatening than anything human beings have ever faced…
Fascism Inc. examines a series of historical events to compile a view of the past, the present and the future of fascism and its relation to the economic interests of each era—including the current era. The film travels from Mussolini’s Italy, to Greece under the Nazi occupation; the civil war and the dictatorship; and from Hitler’s Germany to the modern European and Greek fascism. Following on from the foundations of earlier films such as Debtocracy and Catastroika which described the causes of the debt crisis, the impact of the austerity measures, the erosion of democracy and the sell-out of the country’s assets; Fascism Inc. aspires to continue to motivate anti-fascist resistance movements across Europe, and the world.
The Disney Company’s massive success in the 20th century is based on creating an image of innocence, magic and fun for kids. Its animated films in particular are almost universally lauded as wholesome family entertainment, enjoying massive popularity among children and endorsement from parents and teachers around the world. This film takes a close look at Disney, to analyse the world these films create for kids and the stories they tell and propagate; contextualised by the cultural pedagogy of Disney’s conglomerate mass-media control and vast corporate power. Including interviews with social commentators, media scholars, child psychologists, kindergarten teachers, multicultural educators, college students and children, Mickey Mouse Monopoly provokes audiences to confront assumptions about an institution that is virtually synonymous with childhood pleasure.
Social media networks purport the ability to interact with culture—talking directly to artists, celebrities, movies, brands, and even one another—in ways never before possible. But is this real empowerment? Or do marketing companies still hold the upper hand, as before? Generation Like explores how the perennial quest for identity and connection is usurped in the pervasive game of cat-and-mouse by vast corporate power in the extensive machine for consumerism that is now the online environment. The audience becomes the marketer; buzz is subtly controlled and manipulated by and from real-time behavioural insights; and the content generated is sold back to the audience in the name of participation. But does the audience even think they’re being used? Do they care? Or does the perceived chance to be the ‘next big star’ make it all worth it?
This film explores what affect the web is having on our society, as seen through the eyes of “the greatest Internet pioneer you’ve never heard of.” Josh Harris—often called the “Andy Warhol of the Web”—founded a website during the renowned dot-com boom of the 1990s which was the world’s first Internet television network. This concept was way ahead of its time. Using this platform, before broadband, a vision of that future was exemplified at an underground bunker in New York City where over 100 people lived together completely on camera, non-stop and unedited for 30 days over the millennium. These happenings, documented through We Live In Public, serve as a powerful analogy for the Internet as it’s now known today and the price we pay for living in its ‘public.’ It shows the costs of willingly trading privacy and sanity for a constant voracious audience, attention, and the pursuit of celebrity, in an online world of pervasive surveillance.
Would any sane person think dumpster diving would have stopped Hitler, or that composting would have ended slavery or brought about the eight-hour workday; or that chopping wood and carrying water would have gotten people out of Tsarist prisons; or that dancing around a fire would have helped put in place the Voting Rights Act of 1957 or the Civil Rights Act of 1964? Then why now, with all the world at stake, do so many people retreat into these entirely personal “solutions”? Why are these “solutions” not sufficient? But most importantly, what can be done instead to actually stop the murder of the planet?
Focusing directly on the world of commercial images, Advertising and the End of The World asks some basic questions about the cultural messages emanating from advertising: Do these messages deliver what they claim—happiness and satisfaction? Can we think about our collective as well as our private interests? And, can we think long-term as well as short-term?
Travelling across North America, DamNation investigates the growing change in national attitude from strange pride in big dams as domineering engineering projects, to the growing truthful awareness that dams have always been the great killers of rivers, wildlife, the salmon, the forests, coastlines, watersheds. Life is bound to water and health of rivers, and now, dam removal in many forms—including Monkey Wrenching—is reclaiming that life and spreading. Where dams come down, rivers come back, allowing the salmon to return after decades of being concreted out. By making firsthand unexpected discoveries moving through rivers and the landscapes altered by dams, DamNation presents a much-needed metamorphosis in values, from conquest of the natural world to knowing ourselves as part of nature; to respect, and be humbled. With over two million dams in North America alone—75,000 of them over six feet tall—there’s much work to be done. Let’s get to it.
Earth at Risk documents the first conference of the same name convened in 2011 by featured thinkers and activists who are willing to ask the hardest questions about the seriousness of the situation facing life on the planet today. Each speaker presents an impassioned critique of the dominant culture, together building an unassailable case that we need to deprive the rich of their ability to steal from the poor, and the powerful of their ability to destroy the planet. Each offers their ideas on what can be done to build a real resistance movement—one that can actually match the scale of the problem. To fight back and win. Literally, the whole world is at stake.
Following on from the series Planet Earth which looked at various forms of life across the globe, Planet Earth — The Future highlights the issues of conservation and the future of the environments and species featured in the Planet Earth series. Using interviews with the film-makers and eminent figures from the fields of science, conservation, politics, and theology, the series poses questions around the effectiveness of the environmental movement, and the future of the planet. A lot needs to change in order to ward off catastrophe…
Poisoned Waters investigates some of the root causes of what we see worldwide with ecological collapse, dead-zones and pollution effecting oceans, rivers and watersheds. With a focus on major waterways in the United States such as the Chesapeake Bay and Puget Sound, the film follows the culmination of decades of evidence that today’s systemic and growing environmental collapse comes not only from the toxic activities of industry, agriculture and massive suburban development; but also from the permeated satiety of chemicals in prolific consumer products such as face-creams, deodorants, prescription medicines and household cleaners. This is a startling reminder of the compounding threat facing our world and the need to act imperatively.
Reel Bad Arabs: How Hollywood Vilifies a People analyses how the storytelling of the West has crafted and perpetuated a false stereotypical image of Arabs and Arab culture since the early days of American silent cinema, up to the present with the biggest Hollywood blockbusters. The film shows how the persistence of these stories over time has served to powerfully naturalise and perpetuate prejudice toward Arabs, Arab culture and the Middle East in general, and how this in turn also serves to reinforce the harmful narratives of dominant culture which dehumanise Arabs as a people and negate the visceral political acts carried out against them by the West for decades. By inspiring critical thinking about the social, political, and basic human consequences of leaving these caricatures unexamined, Reel Bad Arabs challenges viewers to recognise the urgent need for counter-narratives to do justice to the diversity and humanity of Arab people, to share the truth about the stories of their lives and their history.
The Planet is a stylised observational video commentary that brings together an overview of the many global changes set about by industrial civilisation. Viewed through the myriad connections between consumerism and the false notion of a perpetually expanding economy on a finite planet, the film peers across the globe to reveal systemic exploitation; species extinction driven by industrial agriculture, logging, mining, manufacturing, pollution, the age of oil and plastic, etc; climate change; carrying capacity and population growth; while also positing that we—as in you and me—can do something, anything, to stop the destruction.
What do you get when you combine the culture of screens with the society of the spectacle, pervasive individualism with its rampant loneliness, in a media environment awash in a culture of pornography, instant gratification and self-interested sexual impetuousness? An insight into the question could be perhaps explained through The Secret World of Tinder. Tinder is an ‘app’ for ‘smartphones’ that displays profile pictures of people that are near the phone. When couples are matched, they can text each other. Many call it “the sex button” and the app indeed has a reputation in the world of online dating. This short TV documentary attempts to explore what it means in today’s culture mediated by technology, as seen through the Tinder app, providing insights into the way some people think and feel about sex and relationships in the age of the technocracy.
Is the human population going to outstrip the Earth’s food supply? The effects of modern agriculture not only lead to a short term food surplus which quickly slipped as population boomed, but agriculture itself causes huge environmental problems such as soil erosion, salinity and chemical pollution—all further illustrating an impossible system in perpetuity. Food or Famine looks at projects in North America, Chile, Indonesia, Africa and India which are participating in a worldwide movement to return to local food growing methods based on the land and healthy ecological principles. The film also examines the worldwide imbalance between food consumption and production, stoking the need to confront the mounting challenges ahead…
The Virgin Trade investigates the growing phenomenon of Western sex tourism, with a focus on Thailand. The film travels through red light districts and the starry-eyed advertising propaganda that targets Western men to reveal the mechanics of the sex industry as it operates throughout Asia. What is revealed is a world entangled by money which leads to abuse, demand which perpetuates the culture, consumerism which drives demand, and poverty which drives the need. What happens when countries and cultures are ravished like this with Western sex tourism? Are parents selling their children into brothels to finance lavish Western lifestyles? Or do orphans fill the demand—smuggled into prostitution after disasters like the tsunami of 2004? The Virgin Trade dangles the questions of numbers while still affirming widespread exploitation and deceit. The interconnectedness, scale and depth of the problem, as well as what is still hidden or left unsaid, is left up to the viewer…